The aesthetic goals of this site are to align with the Vineyard USA Style Guide, but retain a unique “Multiply Vineyard” voice. 

This means aligning with Vineyard USA Brand Kit for font, colors, and imagery but introducing aesthetic elements unique to Multiply Vineyard like strong diagonals, people’s faces, and tone / language.

Font: Source Sans Pro

Colors: See below and page 7 of Style Guide

Imagery: See pages 8-13 of Style Guide 

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VUSA Color Palette

From page 7 of VUSA Style Guide